Work Archive

Broadway Nails
Love Your Hands


Gain US company recognition and distribution within the UK.


Good nails make hands look beautiful.


The ad featured women in everyday situations coming a cropper while distracted by the new found beauty of their hands and nails.


Initial sales 40% higher than forecasted.

Fun Fact

It used to be women cheered themselves up with makeup but when times are tough, today’s generation boosts their mood with an alternative warpaint - nail polish. Nail care sales have soared as cash-strapped women paint their nails as an affordable update to their look, new research has revealed.