Work Archive
COTY
Joop Splash
To celebrate the launch of Splash, the new fragrance for men from Joop!, we designed, built and hosted an interactive online game where players use their skill to drench a girl by pulling off the perfect dive bomb into a swimming pool. Scores for three dives were featured on a scoreboard with the highest winning a holiday. The game ran for 6 weeks gaining over 50,000 well targeted players